VPI: new website
The VPI website has been entirely revamped to strike a chord with all the company's targets
The new VPI site is thus designed to reach out to all VPI targets. Its high-quality, target-appropriate content is optimized to meet the requirements of specifiers, applicators, and distributors, and it includes a range of on-line tools such as:
- simulators for choosing the color and finish of products across a range of color charts,
- calculators for determining the exact quantities of products required for a job,
- ‘product wizards’ that guide users to the solution best suited to their requirements in a few simple clicks, and
- all the technical and practical information, instantly available on-line.
Building contractors and distributors have by no means been overlooked: they now have a section devoted entirely to them that promotes actions and services aimed specifically at their requirements. Applicators can thus find out about training and promotions. Distributors can access the administrative or commercial information they require and can prepare their orders on-line. Contact data and means of interchange abound, offering customized advice from page to page. The site is more than just a showcase, it is a veritable sales assistant that dispenses product advice and guides visitors from the moment of purchase to completion of their projects.